in the news
I+I joins BeautyCounter's Counteract Coalition!
I+I has been committed to giving you simple and natural ingredients so we are thrilled to announce we are now part of a movement building towards a future where all beauty is clean beauty.
In 2017, BeautyCounter founded the Counteract Coalition, a collective of like-minded businesses in the personal-care and beauty industries that are eager to see more health-protective laws passed in Washington, DC. We are excited to change beauty forever.
To read more about it, see the BeautyCounter Blog.